The Global Market for Honey in Terms of Volume is Projected to Reach 2.4 Million Tons by 2022

Growing Preference for Honey Over Granulated Cane Sugar Spurs Global Consumption Trends, According to a New Report by Global Industry Analysts, Inc.

GIA launches comprehensive analysis of industry segments, trends, growth drivers, market share, size, and demand forecasts on the global Honey market. The global market for Honey in terms of volume is projected to reach 2.4 million tons by 2022, driven by the growing consumer preference for natural and healthy alternatives to artificial sweeteners, rising awareness over the benefits of honey over granulated cane sugar, and rising popularity of Manuka honey on account of its proven antibacterial and anti-inflammatory properties.

Honey represents a uniquely produced food product available in a wide range of flavors and colors symbolizing the diversity of the floral sources it is derived from. The global honey market is currently going through major transformations as a result of changing geopolitical equations, turbulent times in the Middle East, ever fluctuating exchange rates, a not-so-strong global economy, declining commodity prices, global warming, and globalization of national cultures. Additionally, the declining bee population, consolidation activity, revitalization of honey plants, and the horizontal and vertical integration efforts of honey companies are expected to shape market fortunes in the coming years. With better nutritional profile of honey over sugar and other sweeteners and rising focus on the health benefits of honey in terms of weight reduction and treatment/prevention of several chronic health conditions, the global supply of honey is expected to be far less than the global demand for this amazing product of nature.

Future growth in the market will be driven by growing demand from the food and beverage industry for meeting the increasing consumer preference for all-natural, organic, low-fat, and low-cal food and beverage products. Driven by rising levels of awareness and health concerns, F&B manufacturers are also increasingly seeking better alternatives to sugar, to meet sweetener requirements in mass-produced foods and beverages. Apart from foods and beverages, other applications that are driving steady growth in demand for honey include cosmetics, medicines, agriculture, and chemicals, among others. Rising popularity of Manuka honey, with additional non-peroxide antibacterial properties in the form of its methylglyoxal (MGO) content, is also expected to benefit market prospects in the coming years. Despite the huge popularity and diversity of the product, the global honey market is plagued with several quality and marketability issues including but not limited to concerns over colony collapse disorder (CCD); loss of bee populations; quality issues arising from contamination and unscrupulous use of antibiotics; adulteration with sugar syrups; and re-labeling of honey exports to mask the true country of origin, popularly known as “Honey Laundering”.

As stated by the new market research report on Honey, Asia-Pacific represents the largest and the fastest growing market with a CAGR of 5.2% over the analysis period. Expanding population, rapid urbanization, growing healthcare spending, and increasing expenditure by governments on preventive healthcare represent key growth drivers in the region. The United States, Germany, UK, and Japan represent leading importers of honey worldwide, while exports are dominated by China and New Zealand.

Key players covered in the report include Barkman Honey, Bee Maid Honey, Beeyond the Hive LLC, Billy Bee Products Company, Capilano Honey Pty Ltd., Comvita Limited, Dabur India Limited, Dalian Sangdi Honeybee Co., Ltd., Dutch Gold Honey, Inc., Golden Acres Honey Products Ltd., HoneyLab Ltd., Little Bee, Polar-Honey Finland, R Stephens Apiary, Rowse Honey Ltd., Savannah Bee Company, Shanghai Guan Sheng Yuan (Group) Co., Ltd., Sioux Honey Association/Sue Bee Honey, Steens Ltd., The Honey Company, and Yanbian Baolixiang Beekeeping Co., Ltd., among others.

The research report titled “Honey: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, drivers, mergers, acquisitions, and other strategic activities of major companies. The report provides market estimates and projections in value and volume for all major geographic markets including the United States, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, Turkey, and Rest of Europe), Asia-Pacific (China, and Rest of Asia-Pacific), Latin America, and Rest of World.

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