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Showing posts with the label Adobe Systems Inc.
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The global market for Customer Relationship Management (CRM) Software is projected to reach US$89.9 billion by 2025, driven by the importance of maintaining and creating relationships with customers in running successful businesses. Benefits of well implemented CRM include better customer relationships, i ncreased customer loyalty, happy customers are always willing to pay a price premium for superior product experience; customer retention as loyal customers spend over 70% more than new customers; lower customer churn rate; successful brand building and equity; enhanced ability for up-selling and cross-selling; improved revenues, profitability and corporate bottomline. Additionally, in the current competitive market scenario, customer loyalty is hard to gain since competition and rapid commoditization of products and services make switching to other companies easy. This makes CRM even more important in understanding buyer behavior, expectations, and purchase process so as to be ...

Knowledge as a Force Multiplier for Economic Development & Robust Enterprise Adoption of the Culture of Learning to Outperform Competition Drive Global Opportunities for e-Learning

The global market for e-Learning is forecast to reach US$406 billion by 2024 , driven by the growing emphasis placed on building a knowledge base for securing higher economic growth coupled with the rise of corporate e-learning. e-Learning, defined as education imparted through electronic means, is increasingly becoming an important part of the modern education system. Teaching through technology as against the conventional chalk and board style of schooling, provides numerous advantages. Benefits of e-learning which are quite literally transforming education in the 21st century include versatile and flexibility as the learning pattern can be customized to suit all learning needs; audio visual learning tools enable better knowledge retention; information is made easy to understand and remember; higher degree of content coverage across all subjects; cost effective as it eliminates the need for infrastructure, travel, and other related expenditure; flexibility to listen to lectures...