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Showing posts from 2019
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The global market for Laser Processing is projected to reach US$16.9 billion by 2025 driven by growing importance of precision manufacturing as manufacturing worldwide comes under the intense challenge of increasing design tolerances. The manufacturing industry is at a stage were efficiency and quality are the only two factors that will drive competitiveness. Product tolerances are becoming tighter than ever across myriad industries ranging from medical equipment, transportation, oil & gas to the military. Manufacturers currently face the challenge of eliminating variations in the production of parts and components and ensure repeatability and reproducibility of machined parts in high volume production scenarios. Machining is the critical process that makes or breaks conformance of products to specifications. Defined as the process where the workpiece is molded and formed into the desired shape and size, machining requires high performance measuring and measurement repeatability
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The global market for Digital Therapeutics (DTx) is projected to reach US$1.0 billion by 2025 driven by strong adoption of digital platforms like smartphones, apps, electronic wearables, mobile internet; growing focus on value based care; and rising venture capital investments in digital health based business models. DTx involves the use of online technology platforms such as mHealth tools; medical sensors; electronic medical wearables; artificial intelligence (IT); telehealth & wireless communication platforms; smartphones, apps and mobile internet, to offer medical care. The goal of DTx is to induce behavioral and lifestyle changes that positively influence disease treatment outcomes. Benefits of digital therapeutics driving its importance in the healthcare industry include the promise of overcoming the limitation of current primary care by providing timely and proactive care, reducing the risk of disease progression and lowering the burden on emergency care; enables continu
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The global market for Automated Guided Vehicles (AGVs) is projected to reach US$2.6 billion by 2025 driven by the strong focus shed on automation and production efficiency in the era of smart factory and industry 4.0. Smart manufacturing is the new revolution that will mark the next generation of production. Self-aware, self-optimized, self-configured equipment with the ability to wirelessly communicate with each other; advanced networking; real-time controls; more closer alignment of business management and plant floor activities and supply chains; additive manufacturing are few of the disruptive smart factory trends currently underway.   Among these, “automation” lies at the heart of the smart factory concept. Almost like the beating heart, automation provides the foundation for the creation of knowledge-embedded manufacturing operations. Automating labor intensive operations is the starting point for automation, and as the most labor intensive process in manufacturing and wareh
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The global market for Bromine is projected to reach US$5.3 billion by 2025 sustained largely by emerging new applications and to a lesser extent by the continued yet highly debated use of halogenated flame retardants wherein bromine is the widely used chemical, followed by Chlorine. Over the decades, Brominated Flame Retardants (BFRs) along with chlorinated flame retardants have become the most widely used flame retardants used almost ubiquitously in plastics, furniture, textiles and electrical/electronic equipment. Benefits of BFRs which have led to their rapid proliferation include unrivalled levels of effectiveness in retarding fire and delaying its spread; lower costs; and ability to provide high flame protection in lower quantities. Types of BFRs widely used include polybrominated diphenyl ethers (PBDES) which are used in plastics; hexabromocyclododecanes (HBCDDS) which are used in building thermal insulations; tetrabromobisphenol a (TBBPA) which are used in PCBS, electronics
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The global market for Chemical Enhanced Oil Recovery (EOR) is projected to reach US$1.2 billion by 2025, driven by the end of the era of easy oil, the ensuing decline in new discoveries in conventional oil reserves, depletion in existing oil fields and the growing focus on extracting more crude oil by using tertiary recovery technology. The changing economics of oil exploration and drilling such as rising costs of exploration, falling international oil prices are squeezing profit margins, forcing oil companies to focus on productivity and performance of crude oil wells. Oil productivity refers to recovery of oil from an oil well and profitability is determined by oil yields higher than the capital costs of the oil well. Optimum oil productivity has therefore become vital for the survival of oil companies worldwide. More oil translates into more revenues for companies while simultaneously ensuring efficient operations across the entire energy value chain. With oil price volatility
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The global market for Lung Cancer Diagnostics is projected to reach US$3.2 billion by 2025, driven by rising incidence and growing economic burden of lung cancer in terms of survival rates and medical expenditure. Rising environmental pollution is taking its toll on the health of the population. Among the many factors attributed to the epidemic spread of cancer is the rising air pollution as evidenced by unchecked presence of particulate matter (PM10 and PM2.5) in outdoor and indoor air. Increase in the cacogenic load in the environment is catalyzing the prevalence of all types of cancers. Exposure to particulate matter (PM2.5) in the air as a result of deteriorating air quality in global cities is a key reason amplifying the incidence and prevalence of lung cancer. Thousands of cities today have air pollution significantly higher than the safe levels established by WHO, exposing billions of people around the world to dangerous air. Over 8.5 million deaths occur each year due to ex
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The global market for Fuel Management System is projected to reach US$686 million by 2025, driven by stringent and punitive environmental regulations designed to restrict activity and behavior resulting in natural resource wastages and environmental pollution. Under such a scenario, fuel management is emerging as a critical part of energy efficiency management required to ensure compliance to regulations. A game changer trend in the market is the growing use of carbon tax and carbon pricing as key low carbon strategies adopted to curb global climate change.   A growing number of countries worldwide are legislating and implementation carbon taxes across myriad industries to ensure reduced carbon footprint and sustainability. Carbon taxes are defined as price payable per ton of CO2 emitted by industries and companies. The system works by discouraging excessive CO2 emissions by businesses, as increased emissions attracts increased carbon taxes which increases operating costs, reduces
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The global market for Form Fill and Sealing (FFS) Equipment is projected to reach US$10 billion by 2025, driven by intense competition in the FMCG industry and the ensuing pressure to accelerate time-to-market. With increasing purchasing power and consumer spending among the expanding base of middle class population in emerging countries, the FMCG industry is characterized by globalization of brands, expanding footprint smaller unorganized players, overcrowding of me-too brands; intensifying competition, pricing pressures, and greater need for faster product innovations and launches. All of these factors push up the importance of time-to-market and its role in influencing market competitiveness. Faster time-to-market or time-to-market acceleration is vital to ensure that innovations reach consumers quickly and the narrowing window of opportunity is optimally leveraged to ensure revenue realization. A key aspect of improving time to market is speeding up the production processes th
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The global market for Industrial Cybersecurity is projected to reach US$22.9 billion by 2025, driven by increasing digital connectivity of industrial systems and processes. Implementation of Industrial Internet of Things (IIoT), machine-to-machine communication (M2M), Industrial Control Systems (ICS) and Cyberphysical System (CPS) allows internet-borne cyber-threats to invade the once protected industrial networks. Industrial digital networks are the foundation for smart factories as they provide the additional intelligence needed for better performance and more flexible manufacturing. Developments in industrial Ethernet standards and protocols such as EtherCAT, EtherNet/IP, PROFINET, POWERLINK, SERCOS III, CC-Link IE, and Modbus TCP, have made industrial networks more robust to support industrial equipment and higher level network functions needed for industrial networking applications. Research efforts continue to be underway for Ethernet time-sensitive networking (TSN). As a resu
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The global market for Smart Highway is projected to reach US$62.6 billion by 2025, driven by growing interest in smart cities as the only sustainable way to accommodate 7+ billion people on earth and the ensuing increase in smart transportation and intelligent transportation systems (ITS). Smart highways are an integral part of smart transportation which encompasses car sharing; congestion management; emergency response; integrated traffic light management; public information systems; road user charging; smart parking; and traffic monitoring and management. The need for smart transportation is growing more urgent than ever with global cities plagued by increasing congestion on roads and rise in vehicular emissions. Governments worldwide are focusing on building infrastructure which is key to economic growth and societal evolution. The new budgetary focus on infrastructure comes at a time when infrastructure around the world is collapsing as a result of chronic underfunding of crit
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The global market for Surgical Drapes and Gowns is projected to reach US$3.7 billion by 2025, driven by spiraling rise in the number of surgeries and medical examinations performed worldwide. Growing burden of cancer and cardiovascular disorders especially is driving demand for life-saving surgical interventions. Given the growing severity of diseases especially infectious diseases, complex surgical procedures are forecast to become more common in the coming years. Few of the factors driving the volume of surgeries worldwide include rapidly aging population with diseases that need surgical intervention and their high degree of vulnerability for infections; rise in chronic diseases such as CVDs and cancer that require surgery as an effective alternative to oral therapy; technology innovations, improved surgical outcomes and increased patient acceptance; growing per capita healthcare spending, increased insurance coverage and greater patient affordability. Amid the rising incidence
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The global market for Alumina Trihydrate (ATH) is projected to reach US$1.9 billion by 2025, driven by robust applications in coatings, inks, adhesives, caulks, sealants and most importantly as non-halogen flame retardant and smoke suppressant. Key benefits of ATH driving its use as a versatile pigment include dehydration at 428°F that makes it a perfect flame retardant and smoke suppressant; high brightness which allows for adding into colors without the risk of darkening; low oil absorption and viscosity stability; median particle size ranging from 1 micron to 80 microns; reflactive index of 1.57 which helps impart strength, transparency or translucency; non-abrasive; easy dispersability; chemically inert which makes it Stain, scrub, water resistant and UV transparent; thermal conductivity; non-toxic; non-halogen; and low impurities which means faster cure in thick UV cured systems; compatibility with cationic and or anionic systems which offers flexibility in the choice of poly
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The global market for Hand Tools & Accessories is forecast to reach US$24.3 billion by 2025, driven by their continued relevance in building, shaping, repairing and maintaining an increasingly mechanical and engineered world. A key newsworthy trend in the market is the growing focus on cutting edge design innovations in tool ergonomics especially against the backdrop of a highly mature and commoditized market boxed in by competition from power tools. Growing incidence of work-related musculoskeletal disorders and focus on worker productivity in light manufacturing that require manual assembly are also driving the emphasis on occupational ergonomics. Mechanics’ service tools are witnessing robust demand supported by aging plant infrastructure in most industries and increased load and frequency of maintenance and repair of industrial machinery; strong demand for automotive aftermarket repair and maintenance services; and expanding aircraft fleet and growth in aircraft MRO servic
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The global market for Tire Cord is projected to reach US$6.5 billion by 2025, sustained by stable opportunities in emerging markets as mature markets saturate in terms of sales potential. Automotive sales in developed and developing markets are on the opposite sides of the wave. Emerging markets will emerge as key revenue generating pockets as global production growth transitions from mature markets to emerging markets, a trend that will only intensify further over the long-term. A large chunk of production growth by 2025 will emerge from China, South Asia, Europe, South America, and Middle East and Africa. Although fraught with volatility, there are opportunities to leverage in the dynamically changing automotive market environment. “Innovation” will become the biggest levers for creating value and for remaining profitable in the changing automobile ecosystem. A strategic blend of product development/innovation, high level of technical knowledge, and robust customer support are v
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The global market for Healthcare BPO is projected to reach US$371.2 billion by 2025, driven by the growing pressure on hospitals and healthcare organizations to reduce costs and enhance efficiency in all aspects of patient care and revenue cycle management (RCM) to survive in the era of value based care. Under the value-based care payment model where hospitals are paid or reimbursed only based on patient outcomes, healthcare organizations will need to reduce their overall costs by over 25% to 30% by the year 2022 in order to break even. The scenario catalyzes the importance, role and attractiveness of outsourcing. Benefits of outsourcing for hospitals include freeing up of resources to focus on patient care, CAPEX savings on infrastructure and technology, lower cost of operation, cost effective conformance to changes in regulations and standards related to patient data i.e. Health Insurance Portability and Accountability Act (HIPAA); easy access to specialists in the area of back
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The global market for Incontinence Care Products is projected to reach US$16.9 billion by 2025, driven by changing mindset and the gradual breaking down of public stigma and self-stigma associated with incontinence. As a result per capita use of incontinence products stands at 590, 465, 110, 125, and 85 units per year in North America, Western Europe, Eastern Europe, Latin America, and Asia respectively. The market also stands to benefit from high decibel marketing efforts to improve consumer awareness, developments in retail distribution infrastructure aimed at improving consumer reach and growing prevalence of incontinence as a result of a rapidly aging population and rise in obesity, diabetes and other co-morbid conditions. Other factors driving adoption of these products include increasing focus on leading active lifestyles; product innovations that make adult diapers thinner, more absorbent and discreet; rise of the internet in enabling unobtrusive purchases; growing popularity
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The global market for Conveyor System is projected to reach US$9 billion by 2025, driven by the strong focus shed on automation and production efficiency in the era of smart factory and industry 4.0 . Automating labor intensive operations is the starting point for automation, and as the most labor intensive process in manufacturing and warehousing, material handling is at the bottom of the automation pyramid. Defined as the movement of products and materials t hroughout the manufacturing process, material handling is labor intensive and expensive. Benefits of automating material handling include reduced human role in unproductive, repetitive and labor intensive tasks and the ensuing freeing up of resources for other core activities; greater throughput capability; better space utilization; increased production control; inventory control; improved stock rotation; reduced operation cost; improved worker safety; reduced losses from damage; and reduction in handling costs. Benefiting fro
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The global market for Plant Activators is projected to reach US$855.2 million by 2025, driven by the growing focus shed on plant immunity as the best strategy to increase yield productivity against the backdrop of the loss of arable land. Declining agricultural productivity is the starting point for increased use of innovative plant growth promoters and activators. Loss of agricultural land is a major concern that directly impacts the ability to produce food needed to feed the growing human population. On an average over 3.5 million hectares of agricultural lands are lost per annum worldwide due to land destruction/pollution, soil degradation, soil erosion, and loss of fertility. An additional 4.8 million hectares are lost due to land diversion for non-agricultural purposes such as urbanization, roads, industry, housing and infrastructure development. Highlighting the magnitude of land degradation and land conversion is the fact that in the United States alone over the last 35 to
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The global market for Stoma/Ostomy Care Products is projected to reach US$3.1 billion by 2025, driven by the rapidly aging population increase in the number of operative procedures involving creation of intestinal stoma and the resulting focus shed on “stoma quality of life”. World’s population is rapidly aging supported by the increase in longevity as modern medicine becomes increasingly effective in preventing chronic disease, and reducing mortality. Also, easy access to age-friendly primary healthcare and growing sophistication of healthcare infrastructure play key roles in longevity. For the first time in human the percentage of older people in the total population is continuing to increase. In addition to the aforementioned increase in life expectancy, falling fertility rates are accelerating the trend. The aging population creates massive challenges for the healthcare system since it means larger chronic disease burden. Among the many diseases of the elderly such as dementia;
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The global market for Automotive Wheel is projected to reach US$40.9 billion by 2025, sustained by stable opportunities in emerging markets as mature markets saturate in terms of sales potential. Automotive sales in developed and developing markets are on the opposite sides of the wave. Emerging markets will emerge as key revenue generating pockets as global production growth transitions from mature markets to emerging markets, a trend that will only intensify further over the long-term. A large chunk of production growth by 2025 will emerge from China, South Asia, Europe, South America, and Middle East and Africa. Although fraught with volatility, there are opportunities to leverage in the dynamically changing automotive market environment. “Innovation” will become the biggest levers for creating value and for remaining profitable in the changing automobile ecosystem. A strategic blend of product development/innovation, high level of technical knowledge, and robust customer support
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The global market for Biodegradable Mulch Film is projected to reach US$63.2 million by 2025, driven by growing concerns over the impact of agricultural production on climate change. Carbon footprint of crops includes direct soil and indirect soil N2O emissions; soil carbon change; CO2 fertilizer and machinery manufacturing; CO2 field operations; CO2 on-farm transport, among others.   With agriculture contributing to over 20.4% of global man made greenhouse gas (GHG) emissions worldwide, pressure is mounting on the agricultural sector to minimize its role in climate change. Mulching as a practice gained significance over the last two decades due to benefits such as increase in soil temperature, reduced weed growth, moisture conservation, reduction of certain insect pests, higher crop yields, efficient use of soil nutrients and increased water use efficiency in farmlands. However, unsafe disposal of used plastic films has created an huge environmental burden requiring immediate r
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The global market for 3D Display is projected to reach US$14 billion by 2025, driven by the growing value of digital immersion in the current era of digitization of everything and the ensuing rise of the tele-world. Virtual presence is the precursor to virtual immersion and is the foundation for growth in the market. Telepresence, telework, and telecommuting require engaging visual aids. Virtual immersion is rapidly permeating businesses environments and consumer lives with the rise of virtual reality (VR) and augmented reality (AR) technologies. Virtual presence enabled by VR is creeping into architecture, real estate, hospitality, tourism, education, entertainment and healthcare, among others.   Combination of telepresence with VR, haptic feedback, sensors for a more sensory experience and innovative displays are vital for virtual presence and immersion. At the heart of the VR concept is enabling the perception of 3D graphics. In this regard, 3D display technologies will emerge
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The global market for Coffee Shops is projected to reach US$237.6 billion by 2025, driven by the silent importance and role by them in our society. Coffee is the second most popular beverage after water. Not surprisingly coffee performs a very important social function and plays a vital role in building social relationships. Since coffee consumption transcends geographic and cultural boundaries, it widely considered as a social lubricant helping people bond, communicate, build relationships and enjoy. Given the pleasurable experience of coffee consumption, coffee shops have become social places for people to handout, talk, write, read, and study. It provides a cozy intimate living room atmosphere for causal customers reading a book; a connected environment with free-Wi-Fi for busy customers on a laptop; a cheerful environment for socializing friends; offers a romantic environment for dating couples.    Coffee shops have therefore become icons of urban neighborhoods. They create v
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The global market for Affective Computing is projected to reach US$131 billion by 2025, driven by growing awareness over the real importance of emotion in advancing the capability of artificial intelligence (AI) technology. Given that human decision making processes is a complex combination of cognitive functions and emotional, also known as affective functions, machines will need to understand and respond to human emotions in order to function effectively, efficiently and safely alongside humans. Emotional intelligence is therefore the next logical step in the evolution of AI based machines in order to help humans fully realize the many benefits of the technology. Few the factors which indicate affective computing as ripe for commercial growth include rapid proliferation of AI and the continuous quest for emotionally responsive AI for a more natural interaction between humans and machines; need for emotion-detection and emotion intelligence becomes more important than ever as AI
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The global Die Casting market is projected to reach US$94.1 billion by 2025, driven by the growing demand for lightweight yet high performance components in industries ranging from electronics, lighting, automotive, aircraft, telecommunications, medical equipment, and hydraulics, among others. Die Casting, over the decades, has emerged into a widespread and extremely popular metal forming and processing process for producing metal parts. Defined as a process wherein molten metal is poured into a die-casting mold using high pressure, die-casting offers numerous advantages such as enabling high-speed production; ability to produce complex geometric shapes with precision; eliminates the need for machining; reduces material wastages; high degree of dimensional accuracy and stability; die-cast parts are heat resistant and have higher mechanical strength than plastic injection moldings; enables smooth or textured metal finishing; ability to be easily electroplated with little or no su
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The global Industrial Chocolate market is projected to reach US$62 billion by 2025, driven by the robust popularity of affordable, mass-produced confections. Industrial chocolates have made chocolates an affordable luxury. Chocolates have emerged to be one of the most successful foods in human history. Humans and chocolates have a long and serious history that dates back 5000 years to the Mayo-Chinchipe culture. Today, chocolates have evolved from being the food of the rich to the masses, a modest luxury for all to enjoy. Industrialization of chocolates has largely helped achieve this. Economies of scale stemming from large scale procurement of cocoa and automation of the manufacturing process from cacao bean to the final chocolate bar have helped reduce price of chocolates. Unlike boutique chocolates, industrial chocolates are manufactured with quality that is consistent and repeatable. Today, demand for cheap yet high quality chocolate continues to be high with chocolate making
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The global Continuous Renal Replacement Therapy (CRRT) market is projected to reach US$1.5 billion by 2025, driven by the growing incidence of acute kidney injury (AKI) and the resulting rise in hemodynamically unstable patients. Few of the factors leading to AKI include sudden blockage of urine due to enlarged prostrate or kidney stones; kidney toxicity caused by medications; autoimmune kidney diseases such as acute nephritic syndrome and interstitial nephritis; and accidental trauma or injury to the kidneys. The aging population and the increase in the number of hospitalized elderly are also pushing up the incidence of AKI. This is because older patients in ICU with high blood pressure, chronic liver or heart diseases are at a high risk of having AKI. Benefits of CRRT driving its acceptance as a standard practice for hemodynamically unstable ICU patients include the continuousness of the therapy is physiologically similar to a normal kidney and is therefore safe and effective;
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The global Airport Construction market is projected to reach US$1.4 trillion by 2025, driven by growing government focus on building infrastructure which is key to economic growth and societal evolution. While governments in developed countries are investing predominantly for infrastructure replacement and upgrades, in developing countries investments are directed towards the creation of new infrastructure. The new budgetary focus on infrastructure comes at a time when infrastructure around the world is collapsing as a result of chronic underfunding of critical infrastructure. Posed to benefit in this regard is airport infrastructure. The global aviation industry has evolved considerably over the years and is currently regarded as a key barometer of the economic health of a nation. Airports and airlines link countries and cities across the globe facilitating worldwide trade, business trips, and tourism, all of which are of great importance to the economic prosperity of a given nat
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The global Label-Free Detection market is projected to reach US$1.3 billion by 2025, driven by growing drug R&D, rising competitive pressure to reduce cost of drug development and the resulting need for cost-effective and efficient screening technologies. Traditional label-based assays are beset with drawbacks such as high cost associated with label preparation; lower levels of sensitivity and accuracy as measurements are made indirectly using a labeled reactant; risk of certain antigen/antibody reactions not being detected; requires multiple steps and is time consuming; and tendency to modify the physicochemical or binding properties making accurate drug characterization difficult. In this regard, label-free assays for biochemical and cell-based drug discovery is growing in importance due to the many benefits offered such as ability to identify difficult target classes, better insights offered into drug binding kinetics and drug residence time; highly sensitive detection of
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The global Hybrid Memory Cube (HMC) and High-Bandwidth Memory (HBM) market is projected to reach US$4.7 billion by 2025, driven by the blistering pace of growth of AI-assisted technologies, increase in AI workloads and the ensuing need for more memory in AI servers. Making data readily available for AI initiatives is key for successful AI projects and this requires data to be stored closer to the processing tasks to speed up data processing and deliver business value by providing timely and actionable insights. On an average, AI servers require over 8 times the amount of DRAM capacity and over three times the amount of SSDs when compared to a traditional server.  This need for memory will only grow bigger and more urgent with the growth of deep learning, machine learning, expanding size of neural networks and emergence of newer and more complex neural networks such as Feedforward Neural Network, Radial basis function Neural Network, Kohonen Self Organizing Neural Network, Recurren
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The global LED Backlight Display Driver ICs market is projected to reach US$2.4 billion by 2025, driven by the growing importance and demand for portable consumer electronics such as smartphones, tablets, cameras, notebook PCs , computer monitors and TVs, among others. The era digitalization has brought to fore the importance of digital displays and their screen resolution. Screen size and screen resolution are important for consumers, given that digital displays are the primary Human-Machine Interface that allows a user to interact with a device. With the emergence of smart wearables like smartwatches, quality and visual performance of displays have taken an even more important turn. In this regard, LED backlighting is immensely benefiting given that screens lit by LEDs provides more brightness and illumination, saves power, offers better color visualization, generate less heat (an important benefit in laptops and smartphones) ; compatibility with screens with glossy or matte fi
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The global Tiller Machine market is projected to reach US$2.5 billion by 2025, driven by the robust outlook for floriculture and environmental horticulture; and lucrative opportunities in the agricultural sector. The growing consumer emphasis on leading healthy, active, outdoor lifestyles is creating new opportunities in gardening.  A growing number of homeowners are investing in DIY gardening projects. The trend towards outdoor/backyard living with furnished patio, dining area, barbeque kitchens, activity areas like swimming pool, lounge area is creating increased need to maintain gardens and outdoor landscapes. Also, the growing focus on organic foods is resulting in a growing number of consumers developing their own organic vegetable gardens in their backyards. Given that garden spaces increase home value, there is growing interest in planting different types of shrubs, trees, and herbaceous plants in residential yards. In addition, municipalities are stepping up their investmen
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The global Farm Tractors market is projected to reach US$93.7 billion by 2025, driven by the growing world population; the rising pressure on food production, productivity and yields; and growing importance of mechanized agricultural technologies against the backdrop of spiraling labor costs and labor shortages. Key benefits of mechanization driving its importance in sustainable agriculture include increases land productivity; relieves the burden of labor shortages; decreases the environmental footprint of agriculture; increases crop quality & yield in unit area; efficient use of expensive inputs i.e. seeds, fertilizers, pesticides & water; lower food prices & higher farm profits; and makes food security goals more attainable. Few of the factors driving uncertainty in labor availability and putting food security goals at risk and accelerating adoption of agricultural machinery as a coping strategy include reducing share of population working in agriculture as countrie
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The global market for Interface IP is projected to reach US$1.2 billion by 2025, driven by the growing value of semiconductor intellectual property core as a key asset capable of influencing competitiveness of vendors. Benefits of semiconductor IP for vendors include ability to accelerate the adoption of new standards; reduce the complexity of designs; revenue generating asset in the form of royalty and licensing revenue. In an industry characterized by blistering pace of change, technology convergence and increased complexity of devices, changing chip architectures towards integrated single chips   (System on Chip /SOC designs), and reducing time-to-market, pre-designed IP   cores/blocks are becoming increasingly important and valuable. Leveraging technology for licensing is quickly emerging to be a profitable, lucrative and an important aspect of semiconductor entrepreneurship. Companies are therefore focusing on the creation of successful IP design, given that IP is all about