The Global Market for Greeting Cards is Projected to Decline to US$21 Billion by 2024
Greeting Cards Market Declines as Cards with Innovative Designs & Trendy Messages Fail to Meet the Social Media & e-Cards Challenge, According to a New Report by Global Industry Analysts, Inc. GIA launches comprehensive analysis of industry segments, trends, growth drivers, market share, size, and demand forecasts on the global Greeting Cards market. The global market for Greeting Cards is projected to decline to US$21 billion by 2024 , constrained by challenges posed by growing social media proliferation, and surging popularity of digital e-cards. The earlier vibrant greeting cards industry is currently under pressure to sustain in the modern digital technology era. The radical changes in the economy, lifestyle and demographics are resulting in steady decline in demand for greeting cards. Before the onset of the digital communications era, the market for greeting cards flourished, as it was the most effective means of conveying feelings to loved ones. However, the gr...