The Global Market for Automotive Night Vision Systems is Projected to Reach US$3.0 Billion by 2022
Focus on Safe Navigation at Night & Developments in
Thermography Technologies to Drive the Growth of the Automotive Night Vision
Systems Market, According to a New Report by Global Industry Analysts, Inc.
GIA launches comprehensive
analysis of industry segments, trends, growth drivers, market share, size and
demand forecasts on the global Automotive Night Vision Systems market. The global market for Automotive Night Vision Systems
is projected to reach US$3.0 billion by 2022, driven by the growing stringency of safety regulations and auto OEMs
focus on developing solutions that enable safe navigation in difficult driving
situations such as in the dark coupled with innovative technologies such as
Near-Infrared (NIR) laser-based vision.
The importance of increasing
driver vision at night cannot be undermined, given the fact that compromised
and poor road visibility is the prime cause for vehicle accidents across the
globe. There therefore exists an immediate need for smart devices and systems to
maintain driver visibility. The automotive industry, over the years, has
innovated numerous advanced safety features and technologies to aid in
improving driver's visibility. Leading among these technologies is automotive night
vision systems (ANVS) designed to automatically identify and detect objects in
the blind spot and shadows well beyond the reach of a car's headlights to warn
the driver of impending obstacles. ANVS enables drivers to view beyond the
boundaries of vehicles headlights and supplement the visual warnings with personal
judgment, thus eliminating driving stress and the risk of errors in human judgment.
Another key trend spurring
growth in the market is the incrementally bigger roles played by automotive
safety technologies and/or vehicle safety technologies in pushing up customer
satisfaction. Consumers are increasingly willing to pay for vehicle safety,
against a backdrop of growing awareness and improved understanding of the value
and importance of vehicle safety features. The growing number of accidents
worldwide is driving the importance of vehicle safety over and above features
such as price, appearance, durability, automatic transmission and route
navigation systems. Automakers, in this regard, are not only investing in
emerging vehicle safety technologies and are also promoting these technologies as
desirable features in a car. Many studies have established that night time
driving increases the risk of accidents owing to limited visibility. Various
factors such as pedestrians, and cyclists, as well as animals moving on the
road cause accidents at night. Automotive Night Vision Systems (ANVS) provide a
safeguard against such accidents. With other advanced drivers assistance
systems becoming standardized and trickling down into mass market vehicles, the
focus is surely on ANVS as another avenue to improve safety. With more than a
decade of installations in vehicles, ANVS has reached a critical stage, wherein
the technology moves from being optional on luxury cars to being optional on
mass market cars. With NCAP programs increasingly focusing on crash avoidance,
ANVS stands a more than fair chance of increased penetration.
As stated by the new
market research report on Automotive Night Vision Systems, Europe represents the largest market worldwide. As
the largest market for automobiles, both in terms of sales and production, Asia-Pacific
ranks as a lucrative market with dollar sales from the region projected to grow
at a CAGR of 17.8 % over the analysis period. The growth in the region is led
by steady economic growth, improving standard of living, growing per capita
ownership of cars, development of road infrastructure as well as regulatory
focus on improving road safety.
Swedish-American vendor,
Autoliv, Inc., dominates the global Automotive Night Vision Systems market. All
the major German OEMs namely Volkswagen/Audi, BMW, and Daimler source their
ANVS systems from Autoliv. Since the 3 German luxury carmakers account for the
bulk of global ANVS installations, Autoliv benefits from being the major
supplier to these OEMs. Major players covered in the report include Autoliv
Inc., Continental Automotive GmbH, Delphi Automotive PLC, Denso Corporation,
FLIR Systems Inc., Magna International Inc., Melexis NV., OmniVision
Technologies, Inc., Protruly Electronics Co., Limited, Robert Bosch GmbH, and Sirica
Corporation among others.
The
research report titled "Automotive Night Vision Systems: A
Global Strategic Business Report" announced by Global Industry Analysts Inc.,
provides a comprehensive review of market trends, growth drivers, product
innovations and strategic industry activities of major companies worldwide. The
report provides market estimates and projections for sales of Automotive Night
Vision Systems in both Value (US$ Thousands) and Volume Installations (Units)
for all major geographic markets - US, Canada, Japan, Europe (France, Germany, Italy, UK,
Spain, Russia, and Rest of Europe), Asia-Pacific, Latin America, and Rest of
World.
Global Industry Analysts, Inc. 6150 Hellyer Ave., San Jose CA 95138, USA,
All Rights Reserved.
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