The Global Market for Heart Healthy Ingredients is Projected to Reach US$23 Billion by 2022

Alarming Rise in Cardiovascular Disease Prevalence and the Need to Improve Heart Health Drive Demand for Heart Healthy Ingredients, According to a New Report by Global Industry Analysts, Inc.

GIA launches comprehensive analysis of industry trends, growth drivers, market share, size, and demand forecasts on the global Heart Healthy Ingredients market. The global market for Heart Healthy Ingredients is projected to reach US$23 billion by 2022, driven by the alarming levels of cardiovascular disease (CVD) prevalence, and the surging popularity of omega-3 as the most coveted heart healthy ingredient.

Cardiovascular disease (CVD) has evolved into a major global challenge and one of the top three causes of human fatality. However, almost 80% of deaths due to cardiovascular disease and stroke are preventable, mostly by diet and exercise interventions. Small dietary changes can go a long way in mitigating these risk factors; most common dietary recommendations include intake of less saturated fats and consuming more plant sterols and fish oils. Heart healthy ingredients such as Omega-3 PUFA, soy protein, phytosterols, and beta-glucagon, among others, are growing in prominence the world over supported by their multiple benefits in terms of protecting the heart from the damaging effects of free radicals; being a powerful antioxidant promoting healthy aging; supporting proper mitochondria/mitochondrial functioning; contributing to healthy blood circulation; facilitating normal platelet function and aggregation that goes a long way in contributing to healthy blood flow, among others. Growing awareness of heart health, and increasing number of people worldwide showing an interest to preserve and improve cardiovascular health and reduce chances of CVD problems represent the primary growth driver for the global heart healthy ingredients market.

Future growth in the market will be driven by the sheer number of individuals suffering from heart diseases due to rising stress levels, changing lifestyles, westernization and lack of physical exercise. With the prevalence of CVD assuming mammoth proportions, heart health is poised to garner significance attention in the battle against CVD driving strong demand for heart healthy ingredients in the coming years. Increasing healthcare expenditure; expanding obese, diabetic, hypertensive, and aging population that are all regarded as major risk factors for cardiovascular disease; personalized medical care and practical solutions for various health concerns; along with the rising interest in preventive healthcare and natural therapies represent other important growth drivers. Robust demand for Omega-3 as the most coveted heart-healthy ingredient, highly beneficial for joint, eye, brain and heart health, and rising consumer interest in omega-3-fortified pharmaceuticals, bio-extracts, and functional foods and beverages is also expected to benefit market prospects in the near term. The thriving market for heart health supplements presents huge untapped market potential for the heart healthy ingredients market.

As stated by the new market research report on Heart Healthy Ingredients, the United States represents the largest market worldwide supported by its technological strength in product innovations; the country’s unified, aggressive stand to combat growing prevalence of CVD; and the growing number of aging individuals, the primary buyer group of heart healthy foods and ingredients. Asia-Pacific ranks as the fastest growing market worldwide with a CAGR of 11.3% over the analysis period. The growing availability and accessibility of healthy foods; evolving understanding of the concepts that promote healthy living; and the steady launch of targeted foods and products scientifically formulated to address CVD represent key growth drivers in the region.
Key players covered in the report include Andean Grain Products Ltd., BASF SE, Berg Lipidtech AS (BLT), Bioriginal Food & Science Corporation, BTSA Biotecnologias Aplicadas SL, Croda International Plc., Denomega Nutritional Oils AS, Devansoy Inc., Deyang Huatai Biopharm Resource Co., Ltd., E. I. du Pont de Nemours and Company, Eden Foods, Inc., FMC Corporation, Frutarom Industries Ltd., Koninklijke DSM N.V., Nexira SAS, Sinomega Biotech Engineering Co., Ltd., and Tate & Lyle plc, among others.

The research report titled “Heart Healthy Ingredients: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, issues, drivers, mergers, acquisitions and other strategic industry activities of global companies. The report provides market estimates and projections in dollars for all major geographic markets such as the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, and Rest of Europe), Asia-Pacific (China, India, and Rest of Asia-Pacific), Latin America (Brazil, and Rest of Latin America), and Rest of World. Product segments analyzed in the report include Omega-3 PUFA, Soy Protein, Phytosterols, Beta-Glucagon, and Others.

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