New Performance Demands Placed on WAN Architecture in the Era of Connected Enterprise Drives the Commercial Value of WAN Optimization Solutions


Growing importance of high performance wide area network (WAN) in supporting networking needs of modern connected enterprises is poised to drive the global WAN Optimization Solutions market to exceed US$1.7 billion by 2024.

Applications such as email, workflow automation, virtual desktops, and productivity enhancing solutions represent critical elements that influence survival and growth of organizations. Companies are therefore emphasizing on delivering the same to all employees, including those at branch offices and remote locations. Increasing dependence on Wide Area Network (WAN) for delivering and accessing these applications is bringing bandwidth under the crunch. Given the bandwidth concerns and application delivery and performance issues on modern WANs, WAN Optimization of late has become a critical part of network management as it helps organizations in managing flow of data traffic across WAN and accelerating network performance, so that employees of organizations can connect and run a range of applications seamlessly over their WAN, just as they do on LAN. Not only increasing throughput and scalability of bandwidth and network, WAN Optimization also helps organizations to manage and accelerate application performance over WAN.

The hallmark of WAN Optimization Solutions is that by helping prioritize network traffic, they ensure that certain amount of bandwidth is made readily available to mission critical applications. WAN Optimization Solutions in recent times have gone beyond just queuing bad traffic, to also include capabilities such as blocking unwanted traffic and allowing it at a specific time in a day, prioritizing hosts and enforcing several other relevant policies. WAN optimization also enables organizations to deploy a range of cost rationalization technologies over their networks, such as video conferencing, VoIP, virtual IT infrastructure, cloud computing, collaboration tools etc. WAN optimization is especially important for managing real-time applications such as VoIP, and IP based video streaming over WAN. The strategy also ensures that these applications meet end-user performance objectives, thereby protecting investments in business critical applications. WAN optimization also helps organizations in centralizing expensive IT resources in a data center without generating any latency issues. WAN optimization also reduces the risk of exposure by improving the reliability and performance of data backup, recovery, and replication.

Unlike earlier, when WAN optimization was mostly focused only on accelerating devices and applications across networks to resolve issues with application response time in branch office locations, current WAN Optimization strategy focuses on ensuring transparency of networks, ability to accelerate mission-critical applications and technologies that help manage all communication aspects over network with optimum performance. Sophisticated WAN solutions employ proprietary technologies such as transaction prediction, TCP payload optimization, pre-population, and protocol compression, resulting in about 60% reduction in bandwidth requirements and about 50% enhancement in application performance. WAN Optimization is especially being preferred by enterprises requiring fast and highly efficient WAN experience, as it ensures faster connectivity even to branch office and remote users, by optimizing bandwidth and consolidating resources and applications. Expansion in branch office operations and rise in number of remote users, which necessitate transfer of data or applications between multiple LANs will continue to drive demand for WAN Optimization Solutions in the coming years. Consolidation of IT infrastructure and branch office servers into a single data center, rising adoption of bandwidth intensive business data and applications on WANs and the subsequent need to improve network and bandwidth scalability, enable efficient application delivery, and accelerate network and application performance, will also prove to be factors boosting adoption of WAN Optimization Solutions.

As stated by the new market research report on WAN Optimization Solutions, the United States represents the largest regional market worldwide. Asia-Pacific is forecast to emerge as the fastest growing market with a CAGR of 13.6% over the analysis period. Growth in the region is driven by strong economic development, increasing entrepreneurship and a parallel rise in business activity, rising investments in cutting edge enterprise IT technologies, mushrooming of small businesses, increase in mobile workforce and the subsequent need for establishing 24/7 communications between enterprises and employees in remote/branch offices. On-Premise WAN Optimization Solutions represent the dominant deployment mode, but the evolution of managed services model is driving faster deployment of Cloud Service WAN Optimization Solutions.

Major players in the market include Array Networks, Inc., Allot Communications Ltd., Circadence Corporation, Cisco Systems, Inc., Citrix Systems, Inc., F5 Networks, Inc., InfoVista Corporation, Juniper Networks, Inc., Radware Ltd., Riverbed Technology, Silver Peak Systems, Inc., and Streamcore among others.

The research report titled "WAN Optimization Solutions – Market Analysis, Trends, and Forecasts" announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, growth drivers, innovations and launches, and strategic industry activities various players. The report provides market estimates and projections in US$ million for WAN Optimization Solutions for all major geographic markets including the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, and Rest of Europe), Asia-Pacific (China, India, and Rest of Asia-Pacific), Latin America (Brazil, and Rest of Latin America), and Rest of World. Deployment Modes analyzed include On-Premise Solutions, and Cloud Service Solutions.

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