Low Farm Mechanization in Developing Countries & Increased Reliance on Machine Power to Drive Agricultural Productivity to Benefit Global Sales of Planting & Fertilizing Machinery

Untapped potential offered by low levels of farm automation in developing regions, replacement sales in developed markets, and growing reliance on machine power to drive farm productivity are poised to drive the global market for Planting & Fertilizing Machinery to reach US$15.5 billion by 2024.  

Planting and fertilizing machinery includes equipment used in accomplishing some of the very important initial tasks in farming such as sowing of seeds, planting of seedlings and application of fertilizers, among others. The general trend driving sales in the market is the need among agriculturists across the globe to adopt automated machinery as a replacement for hand-labor oriented farm activities, to maintain productivity and cost balance. Against the backdrop of population growth, the need to increase food production through limited arable land is rendering mechanization of farming activities a necessity. Also, falling agricultural commodity prices are exerting pressure on farmers to run cost effective and competitive operations. These factors are in turn driving the demand for planting machinery and fertilizing machinery globally. Government support in the form of subsidies is also playing a pivotal role in encouraging growth in the market by enhancing the ability of farmers to procure agricultural equipment at subsidized rates.

In the developed economies such as North America and Europe, a major portion of demand is forecast to come from the replacement of old machinery. In addition to replacement demand, gains in these markets will be led by technological advances aimed at furthering the efficiency of equipment already available in the market. On the other hand, unlike the developed countries, there exists ample scope for expansion of land for agriculture in the developing and under-developed nations. The prospects for increasing arable land, arising mainly from the need to feed the expanding population of most of the developing countries, creates a clear business case for growth in new planting and fertilizing machinery sales in the coming years. Another major factor encouraging farm mechanization includes shrinkage in rural agricultural labor force attributed largely to rural-urban migration.  

Precision farming is considered as one of the remarkable advancements in modern farming technologies. The precision farming technologies in planting are expected to increase productivity and efficiency in farming. Technological advancements poised to benefit market expansion in the near term include computer controlled metering of seed and fertilizer flow, wireless connectivity, automatic boom section control, assisted steering and boom height control systems, and complete hands-free operation, among others. Advances in the fertilizer spreader are expected to facilitate farmers to employ the equipment for specific application, instead of traditional blanket applications.

As stated by the new market research report on Planting and Fertilizing Machinery, Asia-Pacific represents the largest market worldwide. Buoyed by the towering presence of China and India, the region also ranks as the fastest growing market over the analysis period, with projected sales growing at a compounded annual rate of 8.1%.  

Key players in the market include AGCO Corp., Buhler Industries, Inc., CNH Industrial N.V., Deere & Company (John Deere), Great Plains AG, Iseki & Co., Ltd., Kasco Manufacturing Co. Inc., Kubota Corporation, Kverneland Group, and Kuhn Group, among others.

The research report titled “Planting and Fertilizing Machinery – Market Analysis, Trends, and Forecasts” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, drivers, and other strategic industry activities of market participants.  The report provides market estimates and projections for major geographic markets, including the United States, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, and Rest of Europe), Asia-Pacific (Australia, China, India, South Korea, and Rest of Asia-Pacific), The Middle East & Africa, and Latin America (Brazil, and Rest of Latin America).

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