The Global Market for Call Centers is Projected to Reach US$407 Billion by 2022
Unrelenting Focus on Customer Experience Drives the
Undying Importance of Call Centers, According to a New Report by Global Industry Analysts, Inc.
GIA launches comprehensive analysis of
industry segments, trends, growth drivers, market share, size and demand
forecasts on the global Call Centers market. The global market for Call Centers is projected to
reach US$407 billion by 2022, driven
by the unrelenting focus of businesses across all sectors on delivering truly
customer-centric services and the resulting need for call centers as a critical
touch point for customer interactions.
Call centers, also known as contact
centers, have a staggering impact on the way modern enterprises communicate
with their customers and represent a crucial element in delivery of
high-quality service. Enterprises, which put customer loyalty on top of their
agenda, have higher preference for call centers and see call centers as a means
to differentiate their products and services and to maximize customer
experience and satisfaction. Call centers will continue to be at the forefront
of customer satisfaction and support playing a key role in enhancing customer
value and maintaining customer loyalty. A call center also plays a key role in
customer retention during the customer lifecycle, especially when a customer is
rethinking the value proposition offered by the company's products and
services. Call centers have also gone beyond serving only inbound calls to even
embrace outbound call center operations. Modern call centers are identified by
their new management techniques, enhanced value systems for the customers and
high degree of responsiveness. Companies are seeking out creative ways to make
call center operations more productive and effective. Some of the early drivers
of the evolution of call centers were the telecom revolution that set the
initial platform for call centers to evolve and prosper; and spurt in mobile
telephony with the introduction of smartphones bringing innovative customer
service delivery platforms.
Outsourced call center services are
posed to gain traction in the coming years as cost benefits drive companies
across all industry verticals to outsource their customer requests, order
processing, technical support, problem solving and query handling functions to
third party service providers. An in-house contact center
requires frequent maintenance and upgrades of key infrastructure that adds to a
company’s capital and operating expenditure. Also, the increase in the number
of an organization’s functional areas being served by call centers has made
deploying in-house call centers a complex task. For instance, on-premise call
center infrastructure requires periodic hardware & software updates,
time-consuming migration and management of user settings, expensive training
and re-training of in-house staff, hiring new subject matter experts into the
team and continuous administration and management needs that require dedicated
in-house professionals to routinely manage computing and application software
updates. By providing an antidote to all of the challenges posed by maintaining
an in-house call center, outsourced call centers are becoming preferable both
from an operational and financial standpoint.
As stated by the new
market research report on Call Centers,
the US represents the largest market worldwide. Asia-Pacific is forecast to emerge
as the fastest growing market with a CAGR of 13.3% over the analysis period,
led by the region’s emergence as the world’s hub for outsourced contact center
services; focus on customer care by local businesses driven by intense
competition and explosion of internet commerce; weakening customer loyalty amid
countless choices and the resulting need to reinvest in call centers to retain
customers by achieving higher levels of customer satisfaction.
Major players in the market include [24]7
Inc., Alliance Data Systems, Inc., ATOS S.A., BT Communications (Ireland)
Limited, Capita Customer Management Limited, Convergys Corp., Entel Call Center, EXL Service Holdings,
Inc., Genpact, HCL BPO Services NI Ltd, IBEX Global, IBM Global Process
Services Pvt. Ltd, Plusoft Informatica Ltd, Sitel, Sykes Enterprises, Inc.,
Tata Consultancy Services Limited, Teleperformance SA, and West Corporation among
others.
The research report titled
“Call Centers: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides
a comprehensive review of market
trends, issues, drivers, mergers, acquisitions and other strategic industry
activities of global companies. The
report provides market estimates and projections for all major geographic
markets such as the US, Canada, Japan, Europe (France, Germany, Italy, UK,
Spain, Russia, Ireland, the Netherlands, Sweden, and Rest of Europe),
Asia-Pacific (Australia, China, India, The Philippines, Singapore, and Rest of
Asia-Pacific), Latin America (Brazil, Mexico and Rest of Latin America) and
Rest of World.
Global Industry
Analysts, Inc. 6150 Hellyer Ave., San Jose CA 95138, USA, All Rights Reserved.
Thank you for your detailed analysis. This trend is both surprising and, at the same time, inevitable. Companies are always looking for the best value and it seems time and again that outsourcing customer service is the easiest way for them to trim margins. I fully expect for this trend to continue far into the distant future.
ReplyDeleteJoey @ Amerika Link