The Global Market for Consumer Batteries is Projected to Reach US$43.7 Billion by 2022

Proliferation of Consumer Electronics and Innovations in Battery Technologies Drive the Consumer Batteries Market, According to a New Report by Global Industry Analysts, Inc.

GIA launches comprehensive analysis of industry segments, trends, growth drivers, market share, size and demand forecasts on the global Consumer Batteries market. The global market for consumer batteries is projected to reach US$43.7 billion by 2022, driven by the proliferation of high-end IT products, smartphones, mobile devices, other consumer electronics; and futuristic battery technology innovations.

Batteries are omnipresent in virtually every sector that utilizes electronic/electrical equipment. Batteries presently power a wide array of products, ranging from portable electronic items, such as handheld calculators, transistor radios, smartphones, aerospace sub-systems, standby industrial power systems to motor vehicle electrical systems. Demand for batteries in consumer electronics comes from the need to power devices such as home electronics, hearing aids, mobile devices, video game consoles, and digital cameras, among others. Over the years, design, styling and power capacity of consumer batteries have undergone sea changes in line with the rapidly evolving consumer electronics market. Trends such as miniaturization and digitalization of consumer electronics have greatly influenced the design and power capacity of consumer batteries. The period until mid-1990s witnessed the introduction of new chemistries, driven by the demand for more battery power among power hungry cellular phones, laptops, cameras, and other high-drain consumer electronic devices. Similarly, in the secondary battery segment, manufacturers benefited immensely during the 1990s due to a jump in demand for high-drain portable electronic products, such as personal communication devices and laptop computers, which required batteries to be compact, yet powerful.

Growing environmental concerns over climate change is driving the global community towards developing technologies that are environment friendly. As a result, significant advances are taking place in the consumer battery industry. Energy efficient batteries are therefore growing in popularity and demand, with manufacturers investing massive resources into developing green battery chemistries. In the coming years, alkaline batteries will continue to witness growth in the primary batteries market, led by the substitution of zinc-carbon batteries. The rechargeable battery category includes some of the fastest growing consumer battery chemistries. Robust demand for portable consumer products, including mobiles, laptops, portable audio and video devices, and cameras are driving the demand for secondary consumer batteries. Lithium-ion batteries are forecast to widen their application footprint in the market owing to their impressive energy-to-weight ratio.

As stated by the new market research report on Consumer Batteries, Asia-Pacific represents the largest and the fastest growing market worldwide, led by China. China is the largest producer and one of the leading consumers of Li-ion batteries globally. The Li-ion battery market is booming as a result of the robust sales of video games, digital cameras, 3G mobile phones, and portable computers. The United States represents the second largest market with growth supported by continuous upgrades and innovations in product design, and strong replacement demand.

Major players in the market include Battery Technology Inc., BYD Company Ltd., Duracell Inc., Electrochem Automation Inc., Energizer Holdings, Inc., FDK Corp., GP Batteries International Ltd., Hitachi Maxell Ltd., Jiangmen TWD Technology Co., Ltd., LG Chem Co., Ltd., Panasonic Corp., Sanyo Electric Company Ltd., Samsung SDI Co. Ltd., Sony Corp., Spectrum Brands Holdings, Inc., VARTA Consumer Batteries GmbH & Co. KGaA, Tronic Technology Global Ltd., and Ultralife Batteries, Inc., among others.

The research report titled “Consumer Batteries: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, growth drivers, product introductions, and other strategic industry activities of global companies. The report provides market estimates and projections in US dollars for all major geographic markets including US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, and Rest of Europe), Asia-Pacific (China, India, South Korea, and Rest of Asia-Pacific), Middle East, and Latin America (Brazil and Rest of Latin America). Product markets analyzed include Primary Batteries (Zinc Carbon, Alkaline, and Lithium) and Secondary Batteries (Nickel Cadmium, Nickel Metal Hydride, Lithium Ion, and Other secondary batteries).

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