The Global Market for Wall Coverings is Projected to Reach US$36.6 Billion by 2022

Transforming Interior Design and Home Decor Trends Drive Demand for Wall Coverings, According to a New Report by Global Industry Analysts, Inc.

GIA launches comprehensive analysis of industry segments, trends, growth drivers, market share, size and demand forecasts on the global Wall Coverings market. The global market for Wall Coverings is projected to reach US$36.6 billion by 2022, driven by the growing demand for ceramic wall tiles, recovering construction activity, and launch of novel geometrical patterns, intriguing textures and bold colors in response to the transforming interior design and home décor trends.

Wall coverings are a timeless decorative wall treatment option. With their unique features, functionalities, and flexibility in terms of customization and by enabling a variety of choice of color combinations, styles, and designs, wall coverings offer an easy way to design rooms and house as per one’s personality and style. Wall coverings are widely preferred over several decorating options available due to their ability to be good impersonators capable of great makeovers for a room by making the most of the strengths and masking the weaknesses; the best option to alter the visual appearance in conformation with the desired purpose and feel of the room; and altering the aesthetic appeal of a room. Various benefits of wall coverings driving their perennial significance in a home include masking flaws in the walls that are impossible through paints; protecting wall surface from accidental scratches or marks; imparting an air of quality and grandeur to uncovered walls; neutralizing interiors and customizing it through a variety of subtle patterns and colors; in addition to being cost-effective, easy to install and trendy.

The global wall coverings market is expected to maintain its growth momentum in the coming years driven by the transforming interior design and home décor trends, introduction of a broad range of viable wallpapers, wall panels and environment-friendly interior paints with unique styles and enhanced shelf life. Few of the many specialized wall coverings with additional functional features that are poised to benefit market prospects include whiteboard wall coverings; leather wall coverings, magnetic wall coverings; electromagnetic shielding wall covering; scented wallpaper; acoustic wall coverings; and smart wall paper that can power homes by absorbing light, among others. Technological advances such as the inkjet printing technology that enables ceramic surfaces to imitate any design, texture and look are also expected to boost market growth. Other important factors broadening the total available market opportunity for wall coverings include positive outlook for the global construction industry, and growing number of residential apartments in developing countries to accommodate the rising middle class.

As stated by the new market research report on Wall Coverings, Europe represents the largest market worldwide. Asia-Pacific ranks as the fastest growing market with a projected CAGR of 6.4% over the analysis period. Burgeoning economies with huge population such as China and India, growing need for improved accommodation, growing urbanization, improving disposable income levels, strong residential construction activity, expanding middle class and their changing attitude towards interior decors represent primary growth drivers in the region.

Key players covered in the report include Ahlstrom Oyj, Akzo Nobel N.V., Asian Paints Limited, Axalta Coating Systems, Benjamin Moore & Co., Brewster Home Fashions, Crossville, Inc., Dal-Tile Corporation, Emilceramica S.p.A, F. Schumacher & Company, Georgia-Pacific LLC, Grupo Porcelanite S.A., Innovations in Wallcoverings, Inc., Internacional de Ceramica S.A. de C.V., John Morris Wallcoverings, Johns Manville, Johnson Tiles, Marazzi Group, MDC Wallcoverings, Nippon Paint Co., Ltd., PPG Industries, Inc., RPM International, Inc., SACAL International Group Ltd., Seabrook Wall coverings Inc., Sherwin-Williams Company, Valspar Corporation, and York Wallcoverings Inc., among others.

The research report titled “Wall Coverings: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, issues, drivers, mergers, acquisitions and other strategic industry activities of global companies. The report provides market estimates and projections for all major geographic markets such as the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia and Rest of Europe), Asia-Pacific (China, India and Rest of Asia-Pacific), Middle East & Africa, and Latin America (Brazil and Rest of Latin America). Product segments analyzed in the report include Wallpaper, Interior Paint, Wall Tile, and Wall Panels.

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