Hybrid Cloud is Ripe for Exploitation Supported by Progressive Maturity of Cloud Business Models & Enterprise Focus on Surviving Digital Disruption

Rising awareness over the benefits of hybrid cloud and its potential as a powerful weapon in battling digital disruption are poised to drive the global market for Hybrid Cloud to reach US$129.9 billion by 2022.  

Surviving the digital disruption is the compelling new reality for industries across the globe. Over 90% of organizations worldwide have voiced intentions to leverage digital disruption not just for survival but also as a business opportunity to improve competitiveness. The Internet, Web 2.0, advanced robotics, mobile technologies and applications, digital manufacturing, cloud computing, augmented reality, social technologies, artificial intelligence, Internet of Things, and big data analytics are changing the flavor of modern industries. Digital transformation of industries and companies is inevitable in the emerging digital economy. The world is currently entering the third wave of digital disruption supported by underlying forces such as long-term falling costs of computing, communications, and storage. Ubiquitous sensing, ubiquitous connectivity, reliance on mobile communications, growing familiarity with technology, and convergent data are accelerating the velocity of disruption. Growing efforts to cope with the numerous challenges brought about by the emerging era of digital disruption is throwing the spotlight on cloud computing as an effective technology tool to tame the challenges. Enterprises are embracing the cloud as a business asset and hybrid IT models are essential for running agile and flexible businesses in the modern economy.

With private and public clouds converging, hybrid cloud is the current de-facto standard in the IT industry and is also perceived as a potent enabler of digital transformation. Every company seeks to transform itself in the way it develops new products, delivers services, differentiates itself from competition, provides deeper customer engagement, and unlocks value from technologies like big data and IoT. Given the failure of purely private cloud implementations to meet business goals in real value creation, companies are rapidly shifting towards building an API strategy on the hybrid cloud instead. The powerful combination of public and private cloud is seen as the perfect tool required to leverage the real benefits of the cloud computing technology. Progressive maturity of the cloud business model is also driving focus on hybrid cloud. Cloud technology and business lifecycle is maturing with companies seeking increased performance and control of clouds. As the experience in deploying cloud business models matures, there is increasing focus on implementing cloud models that are more flexible and agile. Hybrid cloud represents the final stage in the cloud maturity curve. Hybrid cloud offers the best of all cloud models in terms of performance, visibility, scalability, cost and control.

As stated by the new market research report on Hybrid Cloud, The U.S. represents the largest market worldwide. Asia-Pacific ranks as the fastest growing market with a CAGR of 29.1% over the analysis period, led by the spurt in the number of domestic SMBs which are primary adopters of cloud computing technologies, and increased focus of these companies to integrate hybrid cloud into their enterprise mobility, BYOD, big data, IoT, disaster recovery & business continuity project implementations.

Major players in the market include Abiquo Europe Ltd, Amazon Web Services, Atlantic.Net, Cisco Systems Inc., Dell Technologies Inc., Dell EMC, VMware Inc., Expedient, Equinix, Inc., Fujitsu Limited, Google LLC, Hewlett Packard Enterprise Company, IBM Corporation, Microsoft Corporation, Oracle Corporation, Panzura, Rackspace Hosting Inc., and RightScale Inc. among others.

The research report titled “Hybrid Cloud - Market Analysis, Trends, and Forecasts” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, issues, drivers, mergers, acquisitions and other strategic industry activities of global companies.  The report provides market estimates and projections for all major geographic markets such as the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia and Rest of Europe), Asia-Pacific (Australia, China, India, South Korea, and Rest of Asia-Pacific), Latin America (Brazil and Rest of Latin America) and Rest of World.

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