The Global Market for Digital Rights Management (DRM) is Forecast to Reach US$4.6 Billion by 2024
Growing Opportunity for
Content Monetization & the Focus on Protecting Revenue Streams Drive
Parallel Gains for DRM Solutions, According to a New Report by Global Industry Analysts,
Inc.
GIA launches comprehensive analysis of
industry segments, trends, growth drivers, market share, size and demand
forecasts on the global Digital Rights Management (DRM) market. The global market for Digital Rights Management (DRM) is
forecast to reach US$4.6 billion by 2024,
driven by the continuous evolution of the Internet as a platform for business
and trade and the ensuing success in monetizing digital content.
Digital content currently ranks as the
most widely consumed goods on the Internet. Digital content traded on the
Internet ranges from videos, movies, music, television shows, games, books,
research materials, photo/images galleries, infographics, newsletters, GIFS,
comics/cartoons, podcasts, slideshares, proprietary software, magazines,
scientific and technology white papers, webinars, curated content, licensed
software programs, technologies, streaming content to other indigenous creative
work, among others. Over the last few decades, the volume of free digital
content available on the internet for free download and use has been shrinking.
While there has been a clear improvement in consumer willingness to pay for
premium content supported by the rise of affordable monthly subscription based
business models, piracy and unauthorized redistribution of copyright protected
content has also been increasing. This ever-present security threat to digital
media results in millions of dollars in losses for digital publishing and
entertainment companies. The global increase in commercial value of pirated
software, illegal software downloads and unauthorized distribution, sharing,
and reselling of unlicensed software, therefore offers a business case for
digital content protection technologies.
Digital rights management (DRM), defined
as an access control technology that limits and restricts use and distribution
of legally acquired proprietary hardware, software and content and other
copyrighted works. Benefits of DRM that gives the technology a well-accepted
and established presence in the market include adds an extra layer of
protection to copyrighted digital content; reduced risk of Intellectual Property Infringement
(IPI); lower publishing costs; prevents revenue loss; helps earn higher levels
of ROI; enables cost effective monetization of video content; ensures long-term
sustainability of streaming media business models; reduced cost of data
security compliance especially for hospitals and financial services companies
that need to comply with regulations such as Health Insurance Portability and
Accountability Act (HIPAA), Gramm Leach Bliley, Sarbanes Oxley; significant
reductions in losses caused by piracy or misuse of information; and ability to
control content/document retention period by preventing access once the
validity period expires; among others.
Major factors driving growth in the
market include surging smartphone sales and increase in piracy via smartphones;
recent approval of web DRM officially known as Encrypted Media Extensions
(EME); rise in streaming service and parallel rise in streaming piracy; proliferation
of workforce mobility and BYOD in the enterprise sector and the ensuing need to
protect sensitive and confidential corporate information; and rise of cloud
computing and popularity of cloud based DRM services.
As stated by the new market research
report on Digital Rights Management (DRM), the United States represents the largest market
worldwide. Asia-Pacific ranks as the fastest growing market with a CAGR of 14.9%
over the analysis period led by robust development of the internet
infrastructure in terms of broadband speeds and capacity; falling tariffs of
mobile internet; digitalizing consumer lifestyles and increased acceptance of
digital media and entertainment; escalating threat of piracy in emerging Asian
economies; growing use of smartphones and increase in app piracy; and increased
worker mobility deployments in the enterprise sector and the ensuing increase
in security breaches in enterprise communication and file sharing platforms.
Major players in the market include Adobe
Systems Incorporated, ArtistScope, Axinom, BuyDRM, Inc., Conax AS, Digital
Content Protection LLC (DCP), DivX LLC, FileOpen Systems Inc. , Google LLC,
Haihaisoft, IBM Corp., InterTrust Technologies Corp., INSIDE Secure, LockLizard
Limited, Microsoft Corporation, OpenText Corp., Oracle Corporation, SAP SE,
SECLORE, SEAL Systems Inc., Vaultize Technologies, Verance Corporation,
VITRIUM, Vobile Inc. and YANGAROO Inc. among others.
The
research report titled “Digital Rights Management
(DRM): A Global Strategic Business Report” announced by Global Industry Analysts Inc.,
provides a comprehensive review
of market trends, issues, drivers, mergers, acquisitions and other strategic
industry activities of global companies.
The report provides market estimates and projections for all major
geographic markets such as the USA, Canada, Japan, Europe (France, Germany,
Italy, UK, Spain, Russia and Rest of Europe), Asia-Pacific (China, India and
Rest of Asia-Pacific), Middle East & Africa and Latin America (Brazil and
Rest of Latin America). The report also provides market estimates and
projections for all major End-Use Sectors such as Media & Entertainment
DRM, Enterprise DRM and Software DRM.
For
enquiries e-mail us at rsd@strategyr.com or info411@strategyr.com.
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connect with us, visit our LinkedIn page.
Global Industry Analysts, Inc. 6150 Hellyer Ave., San Jose CA 95138, USA,
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