The Global Market for Honey in Terms of Volume is Projected to Exceed 2.8 Million Tons by 2024

Antimicrobial, Antibacterial & Antioxidative Properties Coupled With Rising Consumer Preference for Natural and Healthy Alternatives to Sugar Drive Global Consumption of Honey, According to a New Report by Global Industry Analysts, Inc.

GIA launches comprehensive analysis of industry segments, trends, growth drivers, market share, size, and demand forecasts on the global Honey market. The global market for Honey in terms of volume is projected to exceed 2.8 million tons by 2024, driven by the growing consumer preference for organic, low-fat, and low-cal food products, and rising awareness of the myriad health and healing benefits of honey.

Honey contains various phytochemicals along with other constituents including enzymes, organic acids and vitamins. Honey represents a uniquely produced food product available in a wide range of flavors and colors symbolizing the diversity of the floral sources it is derived from. Darker honey variants have more antioxidant content compared to lighter varieties. Historical evidences prove that honey was locally applied to heal a range of ailments for more than 2700 years, although the chemistry related to the antibacterial and antiseptic characteristics of honey was discovered only recently. With better nutritional profile of honey over sugar and other sweeteners and rising focus on the health benefits of honey in terms of weight reduction and treatment/prevention of several chronic health conditions, the global supply of honey is expected to be far less than the global demand for this amazing product of nature. Myriad health and healing benefits of honey that are driving its widespread consumption over the years include antibacterial agents against MRSA bacteria strains that are drug resistant; elimination of drug-resistant bio-films for the treatment of chronic rhinosinusitis; reducing the damage to colon in colitis; expedite healing of burn wounds, reduce scarring and swelling, reduce odors, and protect the wound from sticky dressing.

Healthy growth is projected for the market in the coming years driven by growing demand from the food and beverage industry amidst rising awareness about the benefits of honey over granulated cane sugar. At an industrial level, honey is used as an ingredient in confectionary, marmalades, candy, breakfast cereals, spreads, jams, beverages, several preserved products, milk products and baked products. Apart from foods and beverages, other applications that are driving steady growth in demand for honey include cosmetics, medicines, agriculture, and chemicals, among others. Alarming rise in obesity represent another demand driver for honey as a weight management and weight loss diet option due to its metabolism stimulating power. Rising popularity of Manuka honey, with additional non-peroxide antibacterial properties in the form of its methylglyoxal (MGO) content, is also expected to benefit market prospects in the coming years. Despite the huge popularity and diversity of the product, the global honey market is plagued with several quality and marketability issues including but not limited to concerns over colony collapse disorder (CCD); loss of bee populations; quality issues arising from contamination and unscrupulous use of antibiotics; adulteration with sugar syrups; and re-labeling of honey exports to mask the true country of origin, popularly known as “Honey Laundering”.

As stated by the new market research report on Honey, Asia-Pacific led by China represents the largest and the fastest growing market with a CAGR of 6.5% over the analysis period. China is the largest producer and consumer of honey worldwide. The vast territory, large population, rich sources of nectar, improvement in living standards of people and continuously increasing honey consumption make China the market with a huge potential. The United States, Germany, UK, and Japan represent leading importers of honey worldwide, while exports are dominated by China and New Zealand.

Key players in the market include Barkman Honey LLC, Bee Maid Honey Limited, Billy Bee Honey Products Company, Capilano Honey Limited, Comvita Limited, Dabur India Limited, Dalian Sangdi Honeybee Co. Ltd., Dutch Gold Honey Inc., Golden Acres Honey Products Ltd., HoneyLab Ltd., PA & SC Steens Ltd., Polar-Honey Finland (Lappi-Hunaja), Rowse Honey Limited, Savannah Bee Company, Shanghai Guanshengyuan Food Co. Ltd., Sweet Harvest Foods Inc., Yanbian Baolixiang Beekeeping Co. Ltd., and Zhejiang Jiangshan Bee Enterprise Co. Ltd., among others.

The research report titled “Honey: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, drivers, mergers, acquisitions, and other strategic activities of major companies. The report provides market estimates and projections in volume for all major geographic markets including the United States, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, Turkey, and Rest of Europe), Asia-Pacific (China, and Rest of Asia-Pacific), Latin America, and Rest of World.

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