The Global Market for Hats, Caps and Millinery is Projected to Reach US$7.7 Billion by 2020
Growing Emphasis on the Importance of Sun
Protection Drives Demand for Hats, Caps & Millinery, According to a New
Report by Global
Industry Analysts, Inc.
GIA announces the release of a comprehensive global report on Hats, Caps
and Millinery. The global market for Hats, Caps and
Millinery is projected to reach US$7.7 billion by 2020, driven by the
rising public awareness over melanoma skin cancer and the ensuing emphasis on sun
protection.
The global market for hats, caps and millinery
is expected to witness growth supported by the rising awareness over the need to
protect the skin from the harmful effects of ultraviolet (UV) radiation found
in sunlight. The rising prevalence of melanoma and other forms of skin cancer
is resulting in stronger emphasis on skin protection as a primary prevention
strategy for skin cancer. Consumers’ changing sun protective behavior and
attitudes such as wearing clothes and shades that prevent sunburns, is helping
drive demand for sun protective hats and caps. The market is also expected to benefit from the
growing levels of fashion-consciousness among both men and women. While women constitute
the traditional customer cluster for hats, caps and millinery, a large number
of men are also sporting luxury branded hats to keep pace with changing fashion
trends.
Fur hats, knitted hats, berets, classic hats,
trapper hats, winter caps and vintage hats represent the most popular styles in
fashion. Baseball caps are witnessing strong demand supported by the growing
popularity of these caps, among both athletes and non-athletes, as casual sun
protection apparel accessories. Other most popular headwear include police caps
and hats, opera hats, straw harvest hats, panamas, jungle-cloth helmets, hat
bodies made from wool-felt, fur-felt and straw, and uniform hats and caps,
among others.
As stated by the new market research report
on Hats, Caps and Millinery, the United States represents the single largest market worldwide.
Improving economic conditions, rising levels of employment, and increasing
discretionary spending on apparel and accessories, are helping spur growth in
the country. Asia-Pacific is
forecast to spearhead future growth in the market with the fastest CAGR of 4.6%
over the analysis period. Strong GDP growth in emerging nations like China and
India, growing base of affluent middle class population, rising fashion
consciousness, and availability of a wider range of product choices in terms of
colors, fabric, and styles, are factors driving growth in the region. China is
emerging into a major market, spurred by rapid urbanization and Westernization
of lifestyles.
Major players covered in the report include Bollman Hat Company, Charles
Owen & Co (Bow) Ltd, Dada Corporation, Gap Inc., Global Headwear Ltd.,
Grace Corporation Ltd., Guccio Gucci SpA, Imperial Headwear Inc., Mainland
Headwear Holdings Limited, New Era Cap Co Inc., Pukka Headwear Inc., Spyder
Active Sports Inc., SSP Hats, totes ISOTONER Corporation, William Scully
Limited, Yupoong, Inc. and Flexfit LLC among others.
Comments
Post a Comment